Placemaking vision for the Moorabbin Activity Centre

YEAR

2025

Year

2025

2025

Client

Ryancorp

Services

Brand Identity

Strategy

Video Production

Credits

Alex Livermore

Lawrence Bernt

Engaged by Ryancorp to support the planning permit process, Forge Studio was tasked with producing a video showcasing the placemaking vision for the Moorabbin Activity Centre, in which Ryancorp holds a 34% stake.

An understanding of strategic urban planning and design was instrumental. The project units developers, architects, planners, and economists to craft a cohesive narrative highlighting Moorabbin's potential as a vibrant, high-density hub.

The video emphasised key elements of the redevelopment, including housing density, affordability, economic growth, and community design.

It was fantastic to work with industry leaders who I admired in my early career, and it was even better to play a role in delivering these meaningful placemaking outcomes. With Ryancorp's team and vision, Moorabbin is poised to set a benchmark for urban renewal across Melbourne,

Alex Livermore, Director of Forge Studio.

This production elevated Ryancorps government profile while demonstrating Forge Studios ability to transform complex visions into compelling visual stories.

"Forge Studio brought our vision to life in a way we never imagined. Their creativity and attention to detail were unmatched, and the final result was nothing short of extraordinary."

Michael Ryan

Michael Ryan

Founder & Manging Director

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