The 5 big website design trends we'll see in 2023

Website design trends are constantly evolving, and it can be challenging to predict exactly what will be popular in the future. However, here are a few design trends that are likely to continue to be influential in the coming years:

Mobile-first design:

With the increasing use of smartphones and tablets to access the internet, it is important for websites to be optimised for mobile devices. This includes designing for small screens and ensuring that the site loads quickly.

Clean design:

Simple and clean design elements, such as flat graphics and whitespace, continue to be popular. Minimalist design can help focus the user's attention on the most important content and make the site easier to navigate.

Accessibility

Ensuring that websites are accessible to users with disabilities is becoming increasingly important. This includes using semantic HTML, providing alternative text for images, and following web accessibility guidelines.

Interactive design

Websites that use animation and interactive elements, such as hover effects and scroll-triggered animations, can be more engaging for users. However, it is important to use these elements sparingly and ensure that they do not distract from the main content of the site.

Use of video and other multimedia

The use of video and other multimedia, such as audio and animated graphics, is likely to continue to grow in popularity. These elements can help engage users and convey information in a more interactive and engaging way.

Personalisation

Personalisation, such as using AI to create personalised recommendations or customising the layout and content based on the user's location or browsing history, is likely to become more common. Personalisation can help improve the user experience and increase conversions.

Forge Studio works with select clients to deliver state-of-the-art design, content and strategy.

NorthSIDE

Level 1/1 Tripovich St,
Brunswick VIC 3056

SOUTHSIDE

1127 High Street
Armadale VIC 3143
Australia

Forge Studio works with select clients to deliver state-of-the-art design, content and strategy.

NorthSIDE

Level 1/1 Tripovich St,
Brunswick VIC 3056

SOUTHSIDE

1127 High Street
Armadale VIC 3143
Australia